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SCENARIO

Schöner Wohnen is the most successful brand for living, interior design and decoration in Germany. For their Brand Day, the company’s passion for aesthetics, design and quality was to be captured in a PowerPoint presentation.

STRATEGY

Schöner Wohnen stands for “feeling good”. K16’s task was to design the slides to convey a calm and confident atmosphere. Combined with the company’s distinctive corporate design, a tailor-made concept was created.

REALIZATION

With the Schöner Wohnen typefaces and colours, we carried over the unique character of the brand into the PowerPoint format. We exercised particular care in setting up the master: with just a few clicks, every employee in the company could create a personalised presentation in the look and feel of the brand – making our solution useful beyond the Brand Day.

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