iteratec NEXT'22 Event
It’s not just any event. It’s an experience.
As a digital pioneer, iteratec develops innovative software applications and future-proof IT systems for those who bravely lead the way. iteratec aimed to ignite this spirit among the 500 employees at their annual conference, NEXT’22. The goal was to make the brand experience tangible, communicate the opportunities of the coming years, and involve participation in shaping them. Our task at K16 involved the visual design of the event – from developing the event logo and presentation design to the final on-site support.
Under the themes "NEXT’22", "Shaping the Future Together", and "Developing Digital Champions", we conducted an internal creative workshop to develop two design routes for the event framework. Based on this, we created the stage presentations, serving as both content sparring partners and design implementers to assist the four managing directors with their presentations. To involve the employees in shaping the company's strategy, iteratec developed workshop formats. For these, we provided conceptual ideas and tools for presenting the results on the last day of the event.
To make the brand tangible for employees, we developed a comprehensive design concept for the event days. The overall production included: a teaser video, event logo, conceptual development, and design of four C-Level presentations, intro and outro animations in both visuals and sound, LED banners, and workshop cards. To ensure a smooth flow, we also provided on-site support. In addition to managing the technical aspects of the screen displays, we prepared up-to-date results and experiences for the show presentations on-site.
458 working hours
8 team members
5 weeks project timeline
2 days of event support